MCA Leads 2024

MCA Leads 2024

I have been in the Merchant Cash Advance industry since 2012 and have specialized in MCA lead generation since 2016. Over the years, I’ve witnessed significant changes in the types of leads used in the industry. In 2012, when I ran my own Independent Sales...

ERC – More Fraud Charges Ahead?

In recent years, the Employee Retention Credit (ERC) program has been a lifeline for businesses struggling to stay afloat amidst the economic challenges brought about by the COVID-19 pandemic. Designed to incentivize employers to retain their workforce during the...
MCA  Marketing in 2023

MCA  Marketing in 2023

I’ve been involved in the Merchant Cash Advance industry since 2012. I initially had my start in the industry as an ISO owner after working for 17 years on Wall Street as a registered stockbroker. After leaving MCA to purchase a business in the health and...

ERC Marketing 2023

Last week I attended LeadsCon in Las Vegas, which is the largest leads and data conference in the world. While attending LeadsCon, I was surprised to learn that the number one topic was ERC marketing. Everyone from brokers to publishers and call-center owners was...
Get More Solar Virtual Sales With These 3 Tips

Get More Solar Virtual Sales With These 3 Tips

 Over the past few months, I have experienced an increased amount of calls from solar brokers interested in purchasing solar leads who are now selling virtually over the phone or by Zoom. Prior to the pandemic, this approach was rarely used but since many solar...